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Video: Cereal Killers The Movie featured on the BBC – don’t fear fat!

Published on March 20, 2014,

Cereal Killers The Movie creator Donal O’ Neill and the Australian cricket team doctor Dr. Peter Brukner set the record straight on British breakfast TV about low carb high fat diets…

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We were delighted to help back the project and if you haven’t watched it yet you can rent or buy Cereal Killers The Movie here (affiliate link).

Follow Donal on Twitter @CerealKillers13 and Dr Brukner @PeterBrukner

I’ve Backed ‘Cereal Killers – The Movie’ – What About You?

Published on June 18, 2013,

A new film is being put together following 41 year old Irish man on his quest to avoid the heart disease and diabetes that has afflicted his family. The film features some noted personalities who have appeared on this site including Professor Tim Noakes and Dr John Briffa. It sets out to show that everything we have been taught about nutrition is the wrong way round and looks into the vested interests behind the myths that suggest carbohydrates are good and fats are bad. The film has been made and now there is a Kickstarter campaign to raise funds for the final touches and launch. I’ve backed the project – have a look at this and see if you fancy ‘starting a storm’ too…

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See more about the project at the Kickstarter page - you can help by pledging less than the cost of your morning coffee!

Cereal Killers backer

Video: Former Kraft Fruity Pebbles Executive Breaks Down In Tears At Sugar Pandemic Presentation

Published on April 8, 2013,

The excellent low carb and ketogenic diet website Ketopia has spotted an amazing exchange between a former brand manager for Kraft’s Fruit Pebbles cereal and “Fat Chance” author Dr Robert Lustig at an event at Yale’s Peabody Museum discussing the sugar pandemic. The brand manager breaks down in tears in recounting how she  sat in focus groups hearing parents of children report that they feed their kids Fruity Pebbles because they feel good about giving their children fruit first thing in the morning…

Here’s the video with the exchange occurring about 7 minutes in (the whole video is excellent and worth watching in full) but do also check out the article at Keptopia for a detailed nutritional breakdown of Fruity Pebbles versus some real fruit (which is enough to have us all crying)…

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More at: Former Brand Manager for Kraft Breaks Down In Tears At Lustig Presentation

Update: Ketopia have added a follow-up article with even more food for thought: Musings On Sugar Consumption and Fruity Pebbles 

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